An independent record label is a record label that operates without the funding of outside major record labels. Most bands or acts begin their careers on independent labels. However, mainstream record labels like Warner Music Group, Sony Music and Universal Music Group concern with acts who have developed a fanbase but will back new acts they have faith in. The publicity or promotional push that an artist will receive at a major record label could be benefit them a lot but it depends on the kind of artist that they are. Mainstream record labels are owned by people who own large sums of money and dominate the music industry. 
An independent record label releases are usually distributed by smaller distributors but sometimes this type of record label will arrange a 'pressing and distribution' deal with a major label that will help to get the artist's record into stores. This type of record label lack the big marketing and distribution power of a mainstream record label but this may allow the artist to build on the niche appeal which wouldn't turn the artist into a mainstream act.
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